Planning Manager (12 month contract)
Core
Lead day-to-day media planning conversations for multiple FMCG brands, translating client briefs into integrated media plans across digital, TV, audio, and OOH channels to drive business outcomes.
Role type
Senior media planning manager (agency)
Builds
Integrated media plans and strategic recommendations for household-name FMCG brands
Domain
Marketing / Media Planning / FMCG
Deliverable
product features
Required skills
Media planning strategy, client relationship management, budget and timeline management, consumer and market data analysis, integrated channel planning, proposal evaluation, stakeholder coordination, commercial awareness, team mentorship
Preferred skills
FMCG or retail industry experience, retail media/programmatic/search/social exposure, familiarity with GWI/Roy Morgan/Nielsen/Spectra/Meta Planner/YouTube Planner/BVOD tools, strategic thinking, adaptability
Technologies
GWI, Roy Morgan, Nielsen, Spectra, Meta Planner, YouTube Planner, BVOD planning tools, Excel, PowerPoint
Responsibilities
Build trusted client relationships and act as a day-to-day media partner; translate client briefs into insight-led channel plans; balance competing priorities, budgets, and timelines across multiple brands; analyze audience and competitor data to identify opportunities; develop integrated plans across social, online video, audio, TV, and OOH; brief and evaluate media/activation specialists; lead client work-in-progress meetings; present strategic recommendations to clients and stakeholders; maintain quality control and process compliance; mentor junior team members; collaborate with cross-functional specialists; support forecasting and business performance planning.
Seniority
Senior, hands-on IC with mentorship responsibilities