Growth Marketer
Core
Own paid acquisition and email lifecycle marketing end-to-end to build Dovetail's B2B SaaS growth engine, turning customer signals into qualified pipeline.
Role type
Senior individual contributor growth marketer
Builds
Paid acquisition campaigns, email journeys, landing pages, and AI-powered growth workflows
Domain
B2B SaaS / Customer Intelligence Platform
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Paid acquisition strategy (Google Ads, LinkedIn Ads), Email lifecycle marketing, Budget management, AI tooling fluency, Systems architecture, Analytical judgment, Creative direction
Preferred skills
Experience with Meta, YouTube, Reddit, programmatic, SQL, Google Analytics, Segment, HubSpot, Salesforce
Technologies
Google Ads, LinkedIn Ads, Meta, YouTube, Reddit, Claude, ChatGPT, Google Analytics, Segment, HubSpot, Salesforce, SQL
Responsibilities
Set channel strategy and testing roadmap for paid acquisition; Build and optimize campaign structures, bids, and creative; Design email journeys and behavioral triggers; Partner with Creative and Web to improve post-click conversion; Operate AI workflows for campaign production and analysis; Connect spend to pipeline via tracking and attribution
Seniority
Senior, hands-on IC