Associate Manager, Marketing Commercialization, Pest Control
Core
Own short to mid-term commercialization strategy for assigned brands, leading product innovation launches, media and communication strategies, pricing inputs, and business performance management.
Role type
Associate Manager, Marketing Commercialization
Builds
Consumer brands in the pest control and home care categories
Domain
FMCG / Consumer Goods / Pest Control
Deliverable
product features
Required skills
brand strategy, commercialization, media planning, market analysis, retail analytics, stakeholder management, team coaching
Preferred skills
FMCG experience, international career interest
Technologies
retail analytics tools, market trend analysis platforms
Responsibilities
Drive brand strategy and business reviews; Lead commercialization of new product development; Manage media planning and campaign execution; Analyze market trends and sales performance; Own retail analytics and provide recommendations; Partner with stakeholders to deliver objectives; Coach and mentor junior team members
Seniority
Mid-level manager, hands-on execution with mentorship