Creative Strategist
Core
Creating direct response copy for paid social media ads (TikTok, Facebook/Instagram) to drive e-commerce conversions.
Role type
Direct response copywriter for paid social
Builds
Video ad creatives for e-commerce brands
Domain
E-commerce / Social Media Advertising
Deliverable
product features
Required skills
Direct response copywriting, A/B testing, social media platform expertise (TikTok, Facebook), brand voice alignment, campaign performance analysis
Preferred skills
Media buying, video editing
Technologies
TikTok, Facebook, Instagram
Responsibilities
Write engaging copy for social media ads, collaborate with design/editing teams, analyze campaign performance and iterate copy, conduct A/B testing on ad copy, work with clients to understand brand and target audience
Seniority
Junior to Mid-level, hands-on IC
Rewrite
## About the role
We are seeking a talented and experienced Creative Strategist to join our dynamic team. The ideal candidate will have a proven track record in creating effective direct response creatives for paid social media platforms, particularly TikTok and Facebook/Instagram, with a focus on e-commerce brands.
## Key Responsibilities
- Develop and write engaging copy for social media ads, ensuring alignment with the brand voice and campaign objectives.
- Collaborate with the design and editing team to create cohesive and compelling ad creatives.
- Analyze campaign performance and iterate on copy to maximize response rates and conversions.
- Stay up-to-date with trends in social media advertising and direct response marketing.
- Work closely with clients to understand their brand, products, and target audience.
- Conduct A/B testing on different ad copy to determine the most effective approach.
## Qualifications
- Minimum of 1 year of experience in copywriting, with a focus on social media advertising.
- Proven experience in creating direct response ads that drive user engagement and conversions.
- Excellent writing, editing, and proofreading skills.
- Strong understanding of social media platforms, particularly TikTok and Facebook.
- Ability to work in a fast-paced environment and manage multiple projects simultaneously.
- Creative thinker with excellent problem-solving skills.
- Experience with media buying and editing is a plus.
## What We Offer
- A creative and collaborative work environment.
- Opportunities for professional growth and development.
- Remote work flexibility.
## How to Apply
Submit your resume and a portfolio of your work to this post. We'll reach back out to you if we want to move forward to the next stage of our hiring process!
Applications submitted without a portfolio will be automatically rejected. You must provide a link to your portfolio of video ads for e-commerce products for your application to be considered.
## Job Type
Full-time
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