Campaign Manager - UGC & Influencer Marketing
Core
Managing content, influencer, and UGC campaigns from brief to delivery, building creator networks, and negotiating compensation models.
Role type
Campaign Manager (UGC & Influencer Marketing)
Builds
Content and influencer marketing campaigns for retail clients
Domain
Retail marketing / Influencer marketing
Required skills
Campaign management, Creator network building, Contract negotiation, Compensation model management, Campaign analysis, Multi-channel content production
Preferred skills
Strategic and operational experience, Data-driven optimization, Process development
Technologies
Influencer marketing systems, Data analysis tools
Responsibilities
Build and develop creator networks, Match creators to campaigns and target audiences, Handle briefing, feedback, contracts, and deliveries, Negotiate fees and compensation models, Manage quality, budget, and timelines, Track and analyze campaign results