Agency Practice Strategy Lead
Core
Oversees execution of marketing agency practice strategies and manages external agency relationships to support HP marketers.
Role type
Senior IC marketing agency practice strategy lead
Builds
Marketing agency partnerships and operational processes
Domain
Marketing / Agency Management
Deliverable
product features
Required skills
Agency management, Brand strategy, Project management, Marketing communications, KPIs, Digital marketing, Vendor assessment
Preferred skills
Creative agency experience, Social marketing, Data-led planning
Technologies
None stated
Responsibilities
Manage content creation projects with external agency partners, define and test briefs and scope documents, drive collaboration with cross-functional marketing and procurement teams, mentor lower-level employees, develop functional strategy and policy
Seniority
Senior, hands-on IC with mentorship responsibilities