CRM program-/projektledare
Core
Senior program/project manager leading the implementation of a CRM and marketing automation system for a public authority, coordinating between business units, IT, and external vendors.
Role type
Senior program/project manager (CRM implementation)
Builds
CRM system, marketing automation platform, customer database, and related business support tools
Domain
Public sector / Government / Marketing Technology
Required skills
Program/project management, CRM system implementation, marketing automation (MA), customer data platform (CDP), commercial CRM implementation, integration with sales/customer service/analysis systems, stakeholder coordination, procurement, change management
Preferred skills
Public sector project management, data privacy and information security decision-making
Technologies
CRM, MA, CDP, sales systems, customer service systems, analysis platforms
Responsibilities
Define project scope and roadmap, manage procurement of services and licenses, oversee implementation and change management, coordinate between business, IT, security, and external vendors, prioritize competing business needs
Seniority
Senior, hands-on IC
