Senior Data and Marketing Automation Engineer
Core
Build and maintain data pipelines and marketing automation journeys to convert customer data into commercial impact across the full customer journey.
Role type
Senior Data and Marketing Automation Engineer
Builds
Data pipelines, marketing automation flows, journeys, and personalization logic for Salesforce Marketing Cloud
Domain
Automotive industry, Marketing Technology (Martech), Data Engineering
Deliverable
production ML models | product features
Required skills
Data pipeline design, Salesforce Marketing Cloud (Journey Builder, Automation Studio, Contact Builder), SQL, Cloud data warehouses (Snowflake), CDP solutions (Segment), ETL, Data governance, Cross-functional collaboration
Preferred skills
Experience with alternative martech platforms (Braze, Adobe Campaign), Commercial/marketing context understanding
Technologies
Salesforce Marketing Cloud, Snowflake, Segment, SQL
Responsibilities
Design and maintain data pipelines feeding Salesforce Marketing Cloud; Build and maintain marketing automation flows and personalization logic; Ensure data quality and integration between data warehouses and martech tools; Monitor and troubleshoot data flows and automated campaigns; Contribute to scaling data and marketing automation architecture
Seniority
Senior, hands-on IC