Performance marketing manager
Core
Drive digital media investments and performance marketing for SkiStars, a leading Scandinavian ski resort operator, to maximize business impact and reach target audiences across destinations.
Role type
Performance Marketing Manager
Builds
Digital media campaigns and strategies for ski resort destinations
Domain
Travel & Hospitality / Digital Marketing
Required skills
Performance marketing strategy, Google Ads, Meta Ads, media budget management, agency management, data analysis, campaign optimization, attribution modeling
Preferred skills
Data-driven decision making, cross-market strategy, testing and experimentation
Technologies
Google Ads, Meta
Responsibilities
Manage digital media investments across all destinations, develop and optimize channel strategies, lead agency partnerships, allocate budgets efficiently, analyze campaign results, create reporting and insights, drive measurement and attribution initiatives, execute optimization tests
Seniority
Mid-Senior, hands-on IC
