Global Product Marketing & Communications Specialist 18335
Core
Define and drive long-term marketing strategy and execute plans for the Medium Gas Turbine (MGT) aftermarket business, shaping global messaging and go-to-market approaches.
Role type
Global Product Marketing & Communications Specialist
Builds
Strategic marketing plans, messaging frameworks, and go-to-market strategies for the MGT aftermarket business
Domain
Industrial machinery (Gas Turbines) / B2B Marketing
Deliverable
product features
Required skills
Strategic marketing planning, B2B marketing execution, go-to-market strategy development, messaging framework creation, product positioning, brand management, project coordination, cross-functional collaboration, technical concept translation, content production management
Preferred skills
Automation and AI-supported marketing tools, event planning, knowledge sharing across global teams
Technologies
Marketing automation tools, AI-supported marketing platforms
Responsibilities
Develop and execute strategic marketing plans supporting aftermarket business objectives, Shape and lead messaging strategies for key global markets, Develop and maintain go-to-market strategies in collaboration with sales and R&D, Coordinate production of marketing assets including videos, flyers, and digital content, Support product launches, campaigns, and commercialization activities, Facilitate knowledge sharing and collaboration across global marketing teams
Seniority
Mid-Senior, hands-on IC