Medical Representative - UPC
Core
Medical Representative driving market share growth for Abbott Nutrition products by educating healthcare professionals (HCPs) on the role of nutrition in patient care and securing product recommendations through consultative selling.
Role type
Senior IC Medical Representative (Sales)
Builds
Science-based nutrition products (Ensure, Glucerna, Prosure, Nepro) for patients of all ages
Domain
Healthcare / Nutrition / Pharmaceuticals
Deliverable
product features
Required skills
Consultative selling, HCP relationship management, market analysis, customer segmentation, multichannel engagement, objection handling, data-driven customer profiling, compliance adherence
Preferred skills
Digital marketing tools, CRM platforms, omnichannel engagement programs
Technologies
Microsoft Office (Excel, PowerPoint, Word, Outlook), CRM platforms, mobile applications
Responsibilities
Develop and execute multichannel customer engagement plans to generate demand; Secure commitment to recommend Abbott products via consultative selling dialogues; Establish target customers and develop clear customer plans to achieve coverage and call rate objectives; Collaborate with cross-functional teams to support patient education; Measure progress against customer and account objectives to ensure KPIs are met.
Seniority
Mid-level, hands-on IC