CareerPlan

Associate Director, Product Marketing

United States - California - AlamedaFull-time$149k–$297k2026-10-27 → 2026-11-12
On-site · United States

Core

Drive growth strategy for Lingo, a next-generation personalized healthcare technology enabling users to improve energy, lose weight, or enhance athletic performance.

Role type

Associate Director, Product Marketing

Builds

Global go-to-market strategies, product experiences, and marketing storytelling for Lingo's in-product onboarding and discovery.

Domain

Digital health technology / Personalized healthcare

Deliverable

product features

Required skills

Product strategy, go-to-market strategy, marketing storytelling, cross-functional leadership, partner integration, FDA-regulated marketing, growth mechanics

Preferred skills

New category launch, digital health tech experience, cross-functional collaboration, executive influence, multi-channel growth strategies

Technologies

Lingo platform

Responsibilities

Partner with Product leadership to shape product strategy; Influence early product definition, naming, and user experience; Lead global go-to-market strategy and execution; Develop marketing storytelling aligned with in-product experiences; Make connections across 1P roadmap and 3P partner integration strategies.

Seniority

Senior, hands-on IC