Product Manager (Pipeline)
Core
Manage product pipeline, forecasts, and marketing programs for Core Diagnostics product ranges to drive sales growth in private hospitals.
Role type
Product Manager (Pipeline)
Builds
Marketing strategies, promotional materials, training programs, and sales support for private hospital customers.
Domain
Healthcare diagnostics (IVD) / Private Hospital sector
Deliverable
product features
Required skills
Product pipeline management, market analysis (TAM/growth), sales forecasting, marketing strategy execution, event organization, customer relationship management, technical/academic training delivery
Preferred skills
Event management, IVD industry experience
Technologies
N/A
Responsibilities
Identify market TAM and growth potential for new and existing products; coordinate development and execution of marketing strategies and promotion programs; analyze market trends and issue monthly sales forecasts with action plans; organize product launches, educational talks, speaker programs, and academic functions for medical professionals; maintain contact with key private hospital customers to follow up on promotion and education efforts; review product sales performance by territory and customer to recommend marketing plan changes; develop promotional materials and training for sales teams; identify new marketing opportunities through joint visits with field force; own and build customer networks to ensure contract renewals and business growth.
Seniority
Mid-level IC