Growth Marketing Specialist
Core
Build, launch, and optimize growth marketing campaigns across search, paid media, and automation to drive measurable business outcomes for a fleet technology company.
Role type
Growth Marketing Specialist (hands-on IC)
Builds
Digital marketing campaigns, SEO/AEO strategies, and automated nurture workflows
Domain
Fleet technology / SaaS
Required skills
Growth marketing strategy, paid media management, SEO and AEO optimization, HubSpot implementation, data analytics, campaign testing, technical curiosity
Preferred skills
B2B SaaS experience, RevOps collaboration, AI tool exploration, attribution modeling
Technologies
HubSpot, Google Ads, LinkedIn Ads, SEO tools, AI automation platforms
Responsibilities
Build and optimize campaigns across email, Google, and LinkedIn; Improve website visibility and conversion via SEO/AEO; Track funnel performance and iterate based on data; Implement marketing automation and nurture workflows; Explore and integrate new marketing tools and AI capabilities
Seniority
Mid-level, hands-on IC