Social Media Specialist – Paid Media
Core
Lead paid social media activities across European markets to generate awareness, engagement, leads, and commercial results for premium sustainable apparel.
Role type
Senior paid social media specialist (B2B)
Builds
Paid social campaigns, automated marketing journeys, and lead nurturing flows
Domain
B2B apparel manufacturing and distribution
Required skills
paid social media strategy, Meta platform management, campaign optimization, marketing automation (HubSpot), data analysis, ROI analysis, project management, English fluency
Preferred skills
experience in international markets, B2B/trade-focused business background, French or other European language proficiency, AI tool application
Technologies
Meta platforms, HubSpot, AI marketing tools
Responsibilities
Plan and manage paid social campaigns across multiple European markets; Adapt global marketing initiatives to local audiences; Monitor campaign performance and provide reporting on key metrics; Analyse results and translate insights into practical recommendations; Contribute to the development of automated marketing campaigns in HubSpot; Partner with communications, sales, product, and local market teams
Seniority
Mid-Senior, hands-on IC
