(Senior) Influencer Marketing Manager (m/w/d)
Core
Strategically plan, execute, and optimize influencer marketing campaigns to drive performance and brand awareness while managing budgets and paid media.
Role type
Senior Influencer Marketing Manager
Builds
Influencer marketing campaigns and paid media initiatives for brand clients
Domain
Marketing / Creator Economy
Required skills
Influencer marketing strategy, campaign management, budget management, paid media management, market analysis, stakeholder management
Preferred skills
Trend identification, process optimization, hands-on execution
Technologies
Meta, TikTok
Responsibilities
Plan and execute influencer marketing campaigns, manage client relationships and account strategies, conduct market and competitor analysis, oversee budget and margins, manage paid media campaigns on social platforms, coordinate between clients, creators, and internal teams
Seniority
Senior, hands-on IC