Influencer Marketing Manager - London based
Core
Adapt and execute influencer marketing strategy to grow yfood's digital presence and drive business impact in the UK market.
Role type
Influencer Marketing Manager
Builds
Authentic creator partnerships and content campaigns across Instagram, YouTube, Twitch, and TikTok
Domain
Food & Beverage / Digital Marketing
Deliverable
product features
Required skills
Influencer marketing strategy, creator sourcing and onboarding, campaign execution and negotiation, KPI tracking and analysis, stakeholder management, UK social media landscape knowledge
Preferred skills
Affiliate collaboration management, paid amplification, whitelisting strategies
Technologies
Instagram, YouTube, Twitch, TikTok (via careerplan.io/jobs/2822912-influencer-marketing-manager-london-based-at-yfood-international-uk)
Responsibilities
Localise and execute influencer marketing strategy across UK platforms; Identify, source, and onboard creators; Develop creative campaign concepts and briefs; Manage end-to-end collaboration execution; Build long-term relationships with influencers and agencies; Monitor campaign results and compile performance reporting; Support performance initiatives like affiliate tracking and paid amplification; Collaborate with marketing, product, and retail teams
Seniority
Mid-level, hands-on IC