UK Content Specialist
Core
UK Content Specialist responsible for driving app growth in the UK market by creating viral short-form content and managing creator partnerships.
Role type
Content Specialist (Short-form video & Influencer Marketing)
Builds
High-performing TikToks, Reels, and UGC-style ads for the UK market
Domain
Consumer App Growth / Social Media Marketing
Deliverable
product features
Required skills
Short-form video creation, UGC production, influencer campaign management, trend identification, creative brief writing, cross-functional collaboration
Preferred skills
Deep knowledge of British memes and humor, experience with TikTok/IG trends
Technologies
TikTok, Instagram Reels
Responsibilities
Create high-performing short-form video content, build and manage a pipeline of British creators, run influencer campaigns, collaborate with paid marketing to optimize content performance, support app launches and UK-focused activations
Seniority
Mid-level, hands-on IC
