(Senior) SEO Specialist (m/w/d)
Core
Develop organic visibility for clients in classic search engines and AI-driven search systems by leading SEO projects and optimizing performance.
Role type
Senior SEO Specialist
Builds
Organic search visibility and performance optimization for client websites
Domain
Digital Marketing / Search Engine Optimization
Required skills
Technical SEO, Keyword research, SEO strategy development, Google Analytics 4, Google Search Console, ahrefs, Screaming Frog, Sistrix, Onpage/Offpage factors, HTML/CSS/JavaScript understanding, Content collaboration, Link building, Digital PR, Project management
Preferred skills
Experience with AI search systems (Google AI Overviews, ChatGPT), International agency network collaboration
Technologies
Google Analytics 4, Google Search Console, ahrefs, Screaming Frog, Sistrix
Responsibilities
Develop SEO strategies including AI search considerations, Consult and optimize complex client projects, Conduct SEO analyses and implement measures, Collaborate with content teams on topics and texts, Prepare reports and presentations, Engage with clients via workshops, Develop offpage strategies and link building, Mentor team members (Senior level)
Seniority
Senior, hands-on IC with team leadership