(Senior) MarTech Consultant (m/w/d)
Core
Senior MarTech Consultant responsible for data strategy, AI-driven analytics, and marketing dashboards for clients across various industries.
Role type
Senior IC MarTech Consultant (Strategy & Delivery)
Builds
Marketing dashboards, KPI frameworks, and data-driven service offerings for client projects.
Domain
Digital Marketing, MarTech, Data Analytics
Deliverable
dashboards & analysis
Required skills
MarTech consulting, Online Marketing, Web Analytics, Data Analytics, KPI Frameworks, Marketing Dashboards, GA4, Looker Studio, BigQuery, Server Side Tracking, Cookieless approaches, Predictive Marketing, Marketing Mix Modelling, AI-driven analysis, C-level communication
Preferred skills
None stated
Technologies
GA4, Matomo, etracker, Looker Studio, BigQuery
Responsibilities
Lead MarTech audits and data strategy for clients; translate analytics insights into data storytelling for C-level stakeholders; define and expand new service offerings in predictive marketing and AI analysis; support pitches and tenders with technical expertise.
Seniority
Senior, hands-on IC