Manager, Influencer Marketing
Core
Plan and execute influencer marketing campaigns, turning client briefs into original creative concepts, casting creators, and reporting on impact.
Role type
Manager, Influencer Marketing
Builds
Creator marketing campaigns for global clients
Domain
Marketing / Creator Economy
Required skills
Influencer marketing campaign management, Creator sourcing and casting, Campaign concept development, Rate negotiation and margin management, Performance analysis and reporting, Creator marketing tools proficiency (CreatorIQ, Captiv8, Tribe), AI industry knowledge
Preferred skills
Global market fluency, Creative thinking, Data-driven decision making, Team leadership
Technologies
CreatorIQ, Captiv8, Tribe
Responsibilities
Manage medium-scale creator campaigns end-to-end, Source creators across global markets based on brand fit, Negotiate rates and contract terms, Analyze campaign performance and prepare reporting, Collaborate with Strategy and internal teams, Flag cultural, legal, or exclusivity issues
Seniority
Manager, hands-on team leader