Social Media & Content Specialist - US Market
Core
Develop and execute US social media strategy, create compelling content, manage paid campaigns, and build relationships with creators and industry partners to drive brand visibility and lead generation for Stanley/Stella's US market.
Role type
Senior Social Media & Content Specialist
Builds
Social media channels, content assets, paid media campaigns, email newsletters, and marketing automation workflows
Domain
Apparel & Promotional Products / Digital Marketing
Deliverable
product features
Required skills
Social media strategy, content planning, paid media management, CRM/automation, data analysis, storytelling, AI tool usage
Preferred skills
Premium apparel/fashion brand experience, HubSpot expertise
Technologies
Instagram, LinkedIn, TikTok, YouTube, Meta Ads Manager, Google Ads, HubSpot, AI tools
Responsibilities
Develop and execute US social media strategy; manage day-to-day social activity and brand voice; own the US content calendar; plan, launch, and optimize paid campaigns; build relationships with creators and industry partners; develop email marketing and newsletter campaigns; support marketing automation initiatives; track and report on campaign performance.
Seniority
Senior, hands-on IC