Social Media & Performance Marketing Manager (w/m/d)
Core
Producing and optimizing social media content and paid ad campaigns to drive vehicle sales and recruitment for an automotive dealership.
Role type
Social Media & Performance Marketing Manager
Builds
Instagram, Facebook, LinkedIn, and TikTok content; Meta Ads campaigns for vehicles and job openings
Domain
Automotive retail
Required skills
Content creation (photo/video/reels/stories), Paid social advertising, Data analysis, Community management, Cross-channel campaign planning
Preferred skills
TikTok content creation, Short-form video formats, Recruiting support
Technologies
Meta Ads Manager, Instagram, Facebook, LinkedIn, TikTok
Responsibilities
Plan, create, and publish content for social platforms; Produce photo, video, reel, and story content on-site; Develop creative ideas around vehicles and company culture; Support recruiting and employer branding campaigns; Manage community interaction; Analyze performance metrics; Set up and optimize Meta Ads campaigns; Manage campaign budget
Seniority
Mid-level, hands-on IC