Performance Marketing Manager (m/w/d)
Core
Planning, executing, and optimizing performance marketing campaigns across channels (Meta Ads, Google Ads) while actively integrating AI tools for creative production, copywriting, and automated reporting.
Role type
Performance Marketing Manager (Paid Media)
Builds
Paid media campaigns and content assets for client or internal product goals
Domain
Digital Marketing / Performance Marketing (via careerplan.io/jobs/2683450-performance-marketing-manager-mwd-at-weber-weber-gmbh)
Required skills
Performance marketing strategy, Paid Media (Meta Ads, Google Ads), AI tool integration, Data analysis, Content creation (text, images, short video), Budget management, Stakeholder reporting
Preferred skills
Market trend analysis, Competitive intelligence, Creative direction
Technologies
Meta Ads, Google Ads, AI tools for marketing, Analysis and tracking tools
Responsibilities
Plan and optimize multi-channel performance campaigns, Integrate AI tools into daily campaign workflows, Manage budgets and derive data-driven optimization measures, Create and present campaign reports to stakeholders, Collaborate with Content, Design, and Product teams, Conceive and create diverse creative content (text, images, short videos)
Seniority
Mid-Senior, hands-on IC