Customer Insight Manager (Quản lý Nghiên cứu Khách hàng)
Core
Providing customer insights through implementing in-house and outsourced surveys/studies and analyzing customer data to help internal stakeholders make better business decisions.
Role type
Customer Insight Manager
Builds
Actionable customer experience initiatives and research-driven business decisions
Domain
Insurance / Market Research
Deliverable
dashboards & analysis
Required skills
Market research project management, Survey design (IDI/DG), Data analysis, Stakeholder management, Workshop facilitation, Cross-functional collaboration
Preferred skills
Agency vendor management, Product concept development, Strategic thinking
Technologies
None stated
Responsibilities
Lead and implement internal and outsourced research projects, Design questionnaires and discussion guides, Analyze data and write reports with actionable recommendations, Organize workshops to drive insights to actions, Lead end-to-end projects to improve customer experience, Represent customer voice in cross-functional projects
Seniority
Mid-Senior, hands-on IC