Social Media Manager (all genders)
Core
B2B social media and paid advertising management focusing on LinkedIn content strategy, full-funnel paid campaigns, and cross-functional alignment with HR for employer branding.
Role type
Senior Social Media Manager (B2B)
Builds
LinkedIn content systems, full-funnel paid ad campaigns, and integrated B2B/Recruiting content
Domain
B2B Marketing / Performance Marketing
Required skills
LinkedIn content strategy, full-funnel paid advertising, B2B marketing expertise, content system design, KPI analysis, campaign optimization
Preferred skills
LinkedIn Ads experience, SEA experience, employer branding knowledge
Technologies
LinkedIn Ads, SEA, Microsoft, Databricks
Responsibilities
Develop LinkedIn content lines and formats, execute full-funnel paid strategies, analyze KPIs and optimize campaigns, collaborate with Marketing and HR teams, test and iterate social/paid activities
Seniority
Mid-Senior, hands-on IC
