Senior Product Marketing Manager - Law Firm
Core
Turn market, buyer, and competitive evidence into actionable go-to-market recommendations for Relativity's Law Firm segment to support acquisition, adoption, and expansion.
Role type
Senior Product Marketing Manager (Law Firm Segment)
Builds
Go-to-market plans, sales enablement materials, and market intelligence for law firm customers.
Domain
Legal Technology / B2B SaaS
Deliverable
product features
Required skills
Market intelligence, competitive analysis, GTM strategy, sales enablement, cross-functional leadership, data analysis, strategic planning
Preferred skills
Legal technology experience, AI product marketing, win/loss analysis, enterprise sales partnership
Technologies
None explicitly stated
Responsibilities
Develop GTM plans for assigned commercial priorities; establish repeatable competitive and win/loss intelligence; translate product launch strategy into law-firm-specific requirements; develop segment sales plays and buyer insights; analyze market and usage signals to identify barriers and opportunities; interpret commercial data to recommend changes to GTM priorities.
Seniority
Senior, hands-on IC
