Field Marketing Programme Manager, EMEA-DACH
Core
Own the development of field marketing strategy and delivery of marketing plans across DACH (Germany, Austria, Switzerland), driving pipeline and commercial outcomes.
Role type
Senior Field Marketing Programme Manager
Builds
Regional go-to-market campaigns, events, and content for the DACH market
Domain
B2B enterprise software (legal technology and data intelligence)
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Strategic Planning, Campaign Management, Campaign Operations, Event Planning and Strategy, Forecasting & Measurement, Industry & Customer Expertise, Sales alignment
Preferred skills
7+ years in senior field marketing/demand generation, B2B enterprise software marketing in DACH, Legal technology background
Technologies
None explicitly stated
Responsibilities
Partner with senior stakeholders to execute DACH regional go-to-market strategy; Own and deliver integrated multi-channel demand generation campaigns; Amplify global initiatives for local DACH relevance; Own and lead DACH events including RelFest London; Manage joint marketing relationships with third-party sponsors; Localize content for DACH audiences; Act as a consultant to DACH sales leadership; Track and report on campaign metrics and commercial KPIs
Seniority
Senior, hands-on IC
