Sr. Director Marketing Southern Europe
Core
Lead marketing strategy, brand, paid media, and partnerships for Tinder in Spain and Italy, focusing on Gen Z female audiences.
Role type
Sr. Director Marketing (Southern Europe)
Builds
Brand campaigns, paid media investments, social media initiatives, and community events for Tinder in S.E.
Domain
Dating app / Consumer tech / Youth culture
Deliverable
product features
Required skills
Marketing strategy development, paid media management, brand localization, team leadership, cross-functional collaboration, data-driven insights, influencer management, cultural fluency
Preferred skills
Experience in DTC tech/fashion/streaming, pop culture marketing, matrix organization leadership, entertainment/live events background
Technologies
None stated
Responsibilities
Own and execute marketing strategy for Italy and Spain; Localize brand narrative for youth culture; Lead community and event marketing; Monitor competitor activities; Manage a growing marketing team; Establish long-lasting brand partnerships
Seniority
Senior, hands-on IC with team leadership