Senior Segment Manager (Data Analytics & MIS)
Core
Align with strategic direction to plan customer segment management, set business objectives, and enhance customer profitability by developing market expansion and marketing strategies.
Role type
Senior Segment Manager (Data Analytics & MIS)
Builds
Customer acquisition, cross-selling, up-selling, and retention programs for high-value segments.
Domain
Banking and Financial Services
Required skills
Strategic planning, MIS reporting and analysis, market share expansion, business development, customer relationship management, frontline training design, partner selection, resource allocation
Preferred skills
Wealth management product knowledge, market and competitor analysis
Responsibilities
Plan customer segment management and business strategies, compile MIS reports and conduct analysis, formulate market expansion and marketing strategies, develop business development plans, collaborate with product managers to enrich offerings, establish CRM models, define frontline training needs, identify commercial partners, propose operational resource allocation
Seniority
Senior, management level