Senior Social Media Manager (m/w/d)
Core
Strategic development and supervision of social media operations for automotive clients, including content planning, trend analysis, and team leadership.
Role type
Senior Social Media Manager
Builds
Social media strategies, content plans, and client advisory for the automotive industry
Domain
Automotive industry + Social Media Marketing
Required skills
Social media strategy, cross-platform expertise (Meta, TikTok, YouTube, Facebook, Instagram, Pinterest), paid advertising (Facebook Ads), community management, data analysis, AI tool integration, team leadership
Preferred skills
Automotive industry knowledge, MS Office proficiency
Technologies
Meta, TikTok, YouTube, Facebook, Instagram, Pinterest, Facebook Ads, AI tools, MS Office
Responsibilities
Develop social media strategies for automotive clients, supervise operational social media management, manage editorial calendars and content production, analyze usage data and community insights, collaborate with the Social Media Directorate, advise clients on market trends and potential, lead and develop team members
Seniority
Senior, hands-on IC