Expert Consultant, Marketing (MarTech)
Core
Seasoned marketing practitioner driving MarTech-enabled workstreams, delivering data-driven diagnostics, acceleration strategies, and operating model designs for Bain clients.
Role type
Senior IC Expert Consultant (Marketing/MarTech)
Builds
Marketing diagnostics, transformational change programs, e-commerce acceleration, and marketing operating models for enterprise clients.
Domain
Consulting, Marketing Technology, Digital Media
Required skills
Strategic thinking, analytical problem solving, MarTech stack assessment, marketing automation, CDP implementation, ROI measurement, digital media landscape expertise, hypothesis-driven approach, cross-functional teaming, client communication
Preferred skills
MBA, GenAI knowledge, attribution and measurement expertise, industry-specific domain knowledge
Technologies
MarTech stack, marketing automation platforms, CDPs, digital ad platforms, GenAI tools
Responsibilities
Lead key MarTech workstreams within integrated case teams, partner with generalist consultants to deliver actionable insights, conduct marketing diagnostics and acceleration projects, build marketing operating models and data strategies, communicate strategic recommendations to clients and agencies.
Seniority
Senior, hands-on IC