Middle/Senior Media Buyer (Gambling | FB)
Core
Launching and scaling profitable Facebook advertising campaigns for gambling applications and PWA across various GEOs.
Role type
Senior Media Buyer (Facebook Ads, Gambling)
Builds
Gambling mobile apps and PWA products
Domain
Gambling / iGaming
Required skills
Facebook Ads management, creative testing, funnel analysis (install to deposit), budget management, ROI/CPI/CR/FTD/CTR/CPM metrics, CPA/RevShare/Hybrid models, PWA/App experience, multi-GEO targeting
Preferred skills
Team Lead experience, scaling to high volumes
Technologies
Facebook Ads, PWA, Mobile Apps
Responsibilities
Launch and scale profitable campaigns, find and test new creatives and landing pages, analyze daily funnel metrics, manage large budgets, share expertise with the team
