Senior Email Marketing Manager
Core
Manage newsletter performance across engagement, retention, monetization, deliverability, and subscriber experience for 7–10 newsletters.
Role type
Senior Email Marketing Manager
Builds
High-scale email newsletters and subscriber programs
Domain
Digital Marketing / Email Operations
Required skills
Email deliverability management, Subscriber engagement strategy, Newsletter monetization, Inbox placement optimization, Authentication protocols (SPF/DKIM/DMARC), List hygiene management, Campaign QA, Data analysis, Project management, AI tool integration
Preferred skills
Newsletter platform expertise (Beehiiv, Substack, Ghost), Affiliate marketing, Cold email infrastructure, Digital publishing background
Technologies
Beehiiv, Substack, Ghost, AI tools
Responsibilities
Optimize subject lines, CTAs, layouts, and send strategy; Launch retention and re-engagement initiatives; Monitor engagement metrics and identify growth opportunities; Manage publishing schedules and QA outgoing campaigns; Build scalable workflows and SOPs; Investigate and resolve deliverability issues; Track revenue per send and subscriber.
Seniority
Senior, hands-on IC