Junior Specialist Media Planning (m/w/d) - Schwerpunkt Print
Core
Junior media planner responsible for developing and executing print and cross-media campaigns for B2B healthcare clients, managing budgets, and advising on media strategies.
Role type
Junior Specialist Media Planning (Print & Cross-Media)
Builds
Print and digital media campaigns, media plans, and client reports for B2B healthcare partners
Domain
Healthcare advertising and B2B media planning
Required skills
Print media planning, cross-media strategy, budget management, market research analysis, client consultation, Excel proficiency, German (C2), English (B1)
Preferred skills
Experience in media agencies or publishing, healthcare industry background, interest in AI applications in media
Technologies
Excel, modern market research tools
Responsibilities
Develop and realize cross-media media plans including circulation and cost plans, forecasts, and reporting; advise clients on media strategies and campaign concepts; analyze target groups and competitors to derive recommendations; present concepts and campaign ideas to clients; document and maintain planning data and correspondence; support business development and client relationship growth
Seniority
Junior, hands-on IC