E-commerce Growth & Performance Marketing Lead
Core
Lead global e-commerce growth strategy, revenue, profitability, and customer acquisition across marketplaces and direct-to-consumer channels for a pet food company.
Role type
Senior E-commerce Growth & Performance Marketing Lead
Builds
Global e-commerce revenue, marketplace performance, and DTC channel growth
Domain
E-commerce / Digital Retail / Pet Food
Required skills
Global e-commerce strategy, marketplace management (Amazon, Shopify, Shopee, Lazada, TikTok Shop), team leadership, commercial analysis, performance marketing, data-driven decision making, cross-functional collaboration
Preferred skills
FMCG or consumer goods experience, regional platform expertise, automation tool integration
Technologies
Amazon, Shopify, Shopee, Lazada, TikTok Shop, e-commerce analytics tools, automation platforms
Responsibilities
Develop and execute global e-commerce growth strategy; manage and coach the global e-commerce team; optimize marketplace listings, pricing, and promotions; monitor key metrics (revenue, profit, CAC, ROAS); collaborate with Marketing, Sales, Supply Chain, and Finance; improve reporting and operational processes
Seniority
Senior, hands-on leadership