智能体-海外投放产品经理-Workbuddy
Core
Overseas user growth and ad campaign management for Workbuddy AI product in Indonesia, Brazil, and North America.
Role type
Senior Product Manager (Growth & Paid Acquisition)
Builds
User acquisition campaigns and optimized ad strategies for an AI tooling App
Domain
AI / SaaS / Mobile App出海
Required skills
Overseas paid media strategy, multi-platform ad account management, campaign optimization (CPI/CPA/ROAS), creative testing & localization, data analysis & attribution, English fluency
Preferred skills
AI product experience, 0-to-1 market expansion, multi-market parallel execution
Technologies
Ad platforms (Meta, Google, TikTok, etc.), Attribution tools
Responsibilities
Develop and execute channel strategies and budget allocation for overseas markets; Manage ad account setup, campaign execution, and daily optimization; Optimize bidding strategies and models based on core metrics; Collaborate on creative planning, testing, and iteration including localization; Monitor competitor dynamics and channel policies; Maintain attribution and data analysis systems
Seniority
Senior, hands-on IC