SLG-资深海外广告创意策划
Core
Designing video ad concepts and managing production for SLG game user acquisition campaigns across international markets.
Role type
Senior SLG game video ad creative strategist
Builds
High-performing video ad creatives for global user acquisition
Domain
Mobile gaming (SLG) + Digital advertising
Required skills
Video ad scriptwriting, Production workflow management, Vendor management, A/B testing, Data-driven optimization, Market trend analysis
Preferred skills
Experience with top-tier SLG products, Deep understanding of creative logic
Technologies
N/A
Responsibilities
Design video ad concepts tailored to specific international markets, Manage the production lifecycle from script to final delivery, Analyze ad performance data to optimize CTR and CVR, Research competitor ads and market trends to identify optimization opportunities
Seniority
Senior, hands-on IC