流量产品运营
Core
Full-lifecycle traffic operations focusing on budget analysis, traffic scenario matching, and optimizing traffic chain efficiency to drive monetization scale and efficiency.
Role type
Traffic Product Operations Manager
Builds
Self-developed SDK features and attribution systems
Domain
Internet / Mobile Advertising / Gaming
Deliverable
production ML models | product features
Required skills
Traffic monetization strategy, A/B testing, ROI/CAC/LTV/eCPM/ARPU analysis, SDK integration, cross-functional project leadership
Preferred skills
IAA game or utility app background
Responsibilities
Analyze budget characteristics to optimize traffic scenarios and monetization efficiency; Optimize ad creative, bidding, and waterfall strategies via data analysis; Collaborate with product, R&D, and algorithm teams to iterate SDKs and attribution systems; Track industry trends to explore new traffic scenarios and monetization models.