Marketing Growth Manager | AR
Core
Lead acquisition and retention ecosystem optimization for a SaaS platform connecting companies with flexible benefits solutions.
Role type
Senior Growth Marketing Manager (SaaS)
Builds
Paid media campaigns, email marketing, CRM automation workflows, and AI agents for marketing operations.
Domain
HR Tech / SaaS
Deliverable
production ML models
Required skills
Growth/Performance marketing, HubSpot expert (workflows, attribution), AI Agents implementation, SaaS metrics (Churn, NRR), Data analysis, Team leadership
Preferred skills
HR Tech sector experience, Intermediate English
Technologies
Google Ads, Meta Ads, LinkedIn Ads, HubSpot, AI Agents
Responsibilities
Manage and optimize Paid Media campaigns and Email Marketing strategies; Implement CRO tactics on landing pages; Design CRM Marketing automation flows for onboarding and retention; Implement product-led growth strategies; Analyze user behavior for upselling/cross-selling; Lead AI Agents to automate marketing tasks; Refine lead segmentation in HubSpot; Execute pricing experiments based on data.
Seniority
Senior, hands-on IC with team leadership
