火龙漫剧-市场营销
Core
Develop marketing strategies, plan events and topics, and execute offline user activities for a comic drama platform.
Role type
Marketing Manager (Video Content)
Builds
Marketing campaigns and user engagement for comic dramas/short dramas
Domain
Entertainment / Video Content
Deliverable
product features
Required skills
Marketing strategy, content analysis, creative planning, social media operations, copywriting, cross-functional collaboration
Preferred skills
Experience with viral short drama/anime/film marketing, deep understanding of video content
Technologies
WeChat Channels, Douyin, Xiaohongshu
Responsibilities
Formulate marketing strategies, plan event topics and creative campaigns, execute offline user activities, operate official accounts on social platforms, analyze market and audience insights
Seniority
Mid-level, hands-on IC
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