Senior Manager, Monetization - Programmatic (REMOTE)
Core
Define and optimize programmatic supply, yield, and demand strategies to maximize inventory value and revenue for a retail media network.
Role type
Senior Manager, Programmatic Monetization
Builds
Programmatic ad tech stack, yield optimization models, and cross-functional activation workflows
Domain
Retail Media / Programmatic Advertising
Deliverable
production ML models | product features
Required skills
Programmatic supply and yield strategy, SSP and DSP management, auction dynamics, data-driven campaign optimization, cross-functional stakeholder influence, talent development and team building
Preferred skills
eCommerce experience, Retail Media Network experience, advanced Microsoft Excel, Adobe Analytics
Technologies
The Trade Desk, DV360, Google Ad Manager, Magnite, PubMatic
Responsibilities
Define SSP strategy and inventory monetization; Lead yield optimization including pricing, floors, and auction dynamics; Enable DSP activation across managed service and self-service; Partner with sales to scale programmatic revenue and adoption; Establish governance for programmatic execution and measurement; Develop talent through coaching, feedback, and strategic staffing plans
Seniority
Senior Manager, hands-on leadership with team development