Senior Director, Content Studio and Digital Operations
Core
Lead Genentech's in-house content studio and digital operations to scale global capabilities, drive self-reliance, and deliver high-craft creative assets for personalized patient campaigns.
Role type
Senior Director, Content Studio and Digital Operations
Builds
Integrated operational systems for content creation, distribution, and performance measurement across omnichannel marketing.
Domain
Pharmaceutical/Biotech, Digital Operations, Creative Production
Required skills
Strategic planning, Lean/Six Sigma process optimization, team leadership (50+), budget management ($10M+), vendor ecosystem management, regulatory compliance, data analytics, digital asset management, generative AI operationalization
Preferred skills
Agency repatriation experience, hybrid studio operations setup, cross-functional collaboration in regulated sectors
Technologies
Adobe DAM, Veeva Vault, Adobe Workfront, Marketing Automation platforms
Responsibilities
Define and execute studio vision and tech-enabled roadmap; Direct end-to-end content supply chain from planning to distribution; Streamline workflows and deploy automation; Lead multidisciplinary internal and offshore teams; Establish KPIs for throughput and cost efficiency; Ensure adherence to industry regulations and legal guidelines.
Seniority
Senior Director, Strategy & Operations Leadership
