广告产品经理
Core
Design and iterate programmatic advertising SDKs and system features for overseas markets to improve ad delivery efficiency, effectiveness, and monetization.
Role type
Product Manager (Programmatic Advertising SDK)
Builds
Overseas programmatic advertising SDKs and ad delivery systems
Domain
Digital advertising / Programmatic media
Deliverable
product features
Required skills
Programmatic advertising, Ad SDK design, Overseas ad ecosystem knowledge, Data analysis, Strategy planning
Preferred skills
Experience with media verticals, Budget strategy design
Technologies
Ad SDKs, Data tracking (SDK埋点)
Responsibilities
Design and iterate programmatic advertising SDKs and system features; Design differentiated traffic and budget strategies for various media verticals and regional markets; Analyze SDK tracking data and ad performance metrics to identify issues and formulate optimization strategies.
