Integrated Communications Lead, Customer Engagement Marketing, Apple Ads
Core
Lead integrated communications and storytelling for Apple Ads to drive customer advocacy, loyalty, and growth by creating multi-format content (video, web, events) that resonates with advertisers of all sizes.
Role type
Senior Integrated Communications Lead (Customer Engagement Marketing)
Builds
Customer advocacy programs, success stories, keynote narratives, and multi-channel momentum campaigns for Apple Ads advertisers.
Domain
Advertising technology (AdTech) / Customer Marketing
Deliverable
product features
Required skills
Strategic storytelling, team leadership, multi-format content creation (video/web/events), customer journey mapping, cross-functional partnership, program building from scratch, ambiguity navigation, stakeholder influence.
Preferred skills
Journalism or editorial background, deep adtech and performance marketing knowledge, scaling teams/functions, managing geographically distributed teams, ethical leadership.
Technologies
None explicitly stated
Responsibilities
Lead and mentor a team of writers and storytellers; uncover customer insights through deep research; shape strategy for customer advocacy programs; oversee content for signature events and keynotes; lead bespoke multi-channel campaigns; partner with cross-functional stakeholders; evaluate storytelling impact on engagement and retention.
Seniority
Senior, hands-on IC with team leadership
