Senior Game Operation Manager II
Core
Develop and execute fully integrated marketing campaigns for AAA multiplayer shooter games using data-driven insights to drive growth and engagement.
Role type
Senior Marketing Manager (Gaming)
Builds
Global marketing campaigns for AAA multiplayer shooter games
Domain
Video game industry, AAA publishing, Shooter genre
Deliverable
product features
Required skills
Project management, Data analysis, Market research, Channel strategy, Cross-functional collaboration, Campaign execution, Consumer insight analysis, Strategic planning
Preferred skills
Mandarin proficiency
Technologies
Social media platforms, Paid media channels, Data analytics tools
Responsibilities
Develop comprehensive marketing plans aligned with company objectives; Collaborate with cross-functional teams including insights, UA/paid media, and external agencies; Monitor market trends to steer campaign strategy and drive innovation.
Seniority
Senior, hands-on IC
