Principal Business Program Manager, Tools Global Product Lead (GPL)
Core
Accountable business owner for Tools/TrueCRM domains, connecting seller workflow pain to product capability and business impact.
Role type
Principal Business Program Manager (Tools Global Product Lead)
Builds
Prioritized, evidence-backed problem backlogs and business requirements for Product and Engineering.
Domain
Enterprise Sales / CRM / Seller Tooling
Deliverable
product features
Required skills
Translating complex business problems into structured requirements, prioritization, cross-functional execution, data/telemetry analysis, defining success metrics, senior stakeholder communication, systems thinking, domain scorecard creation, launch readiness management.
Preferred skills
Experience with CRM/seller workflow platforms (Dynamics 365, Salesforce), advertising/media sales, enterprise sales, platform modernization, AI-assisted workflow transformation.
Technologies
Dynamics 365, Salesforce
Responsibilities
Build prioritized problem backlogs using field signals and usage data; Create crisp problem-first briefs and business requirements; Partner with Product, Engineering, and Sales teams to move capabilities from validation to launch; Define success metrics before build; Mature the GPL operating system including decision logs and intake quality; Communicate tradeoffs and priorities to senior stakeholders.
Seniority
Principal, single-threaded owner with strategy & mentorship