Advertising Analytics Lead
Core
Lead advertising analytics by integrating datasets, developing visualizations, and operationalizing AI/automation to drive business decisions for clients and internal stakeholders.
Role type
Senior Advertising Analytics Lead
Builds
Client-facing reports, data visualizations, self-service platforms, and automated analytical solutions
Domain
Advertising, Marketing, Data Science
Deliverable
dashboards & analysis
Required skills
Statistical analysis, Data integration, Data visualization, SQL, R, PowerBI/Tableau, DAX, AI/automation piloting, Data privacy governance
Preferred skills
Experience in marketing, business intelligence, or financial analysis
Technologies
PowerBI, Tableau, DAX, R, SQL
Responsibilities
Assess data requirements and quality across multiple sources, develop internal and client-facing presentations with data visualizations, engage stakeholders to identify efficiency opportunities, experiment with and operationalize new AI and automation capabilities, maintain expertise in data privacy and governance rules
Seniority
Senior, hands-on IC
