E-Mail Marketing Manager (m/w/d)
Core
Designing and executing performance-oriented email marketing campaigns and actions for customer engagement.
Role type
Email Marketing Manager
Builds
Email marketing campaigns and actions
Domain
Retail / Digital Marketing
Deliverable
product features
Required skills
Email marketing campaign management, copywriting, segmentation strategy, project management, HTML basics, email provider system knowledge, analytical skills
Responsibilities
Create engaging and activating texts, conceive and manage performance-oriented email campaigns, coordinate with internal departments and external service providers, implement and test segmentation and communication strategies, monitor and optimize email marketing measures and processes