Marketing Leader
Core
Build, lead, and scale a global marketing function to drive demand generation, brand awareness, and revenue growth in a fast-paced software environment.
Role type
Senior hands-on marketing leader (B2B SaaS) (via careerplan.io/jobs/19-00F-43-372-marketing-leader-at-matrix-global)
Builds
Global marketing programs, demand generation campaigns, investor communications, and strategic partnerships
Domain
B2B Software / SaaS / Technology
Required skills
B2B marketing strategy, demand generation, digital marketing, content marketing, event marketing, investor relations, strategic partnerships, marketing analytics, budget management, stakeholder engagement
Preferred skills
High-growth SaaS experience, GTM methodologies, ABM strategies, agency management, building marketing functions from scratch, venture-backed company experience
Technologies
HubSpot, Salesforce, Marketo, Google Analytics, LinkedIn Campaign Manager
Responsibilities
Develop integrated marketing strategies for pipeline generation, lead generation programs across digital and partner channels, manage marketing funnel performance, drive ABM programs, create thought leadership content, support investor communications and fundraising, execute global events strategy, establish strategic partnerships, manage marketing budgets and vendors
Seniority
Senior, hands-on IC
